Consider your banker to be a partner in your business success. How do you facilitate partnerships? You do so by taking care of the relationship, and one simple way to do that is to express appreciation.
EXPERT TIP | Gary Furr, Organizational Development Consultant:
Just like you want to have a great relationship with your customers, bankers want to have a good relationship with you, their customer. It is your responsibility as a business owner to treat this relationship with your banker as one that is about more than money. Consider it a long-term investment in your future and develop it accordingly.
The more that your banker understands you and your business, the lower the risk to the bank. If you want an excellent relationship with your banker, it means you are not switching banks for a quarter or half basis point. It means you are putting value on the relationship and not just the finance charges and interest rates.
Think of your ideal customer or client. Do you want them switching vendors over a few cents or dollars after you have worked hard to build a great relationship? Of course not! Express your appreciation for your banker by sticking with them.
With over 40 years of C-level business experience and an MBA in organizational development, I am uniquely qualified to help you achieve success in your business. Give me a call to set up a free consultation: 503-312-3145.
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